An alternative approach Boots could use is a loyalty card, which means that after every purchase in a Boots store, a customer would receive points

An alternative approach Boots could use is a loyalty card, which means that after every purchase in a Boots store, a customer would receive points. A single point could be the equivalent to a penny so if a customer collects 500 points they would be able to purchase goods worth up to Five pounds. Loyalty cards have advantages for customers and the stores. Customers have the benefit of receiving points, which means discounts on many items in Boots shops so they save money. Boots have the advantage that they will keep customers returning to their shops because of the card. It appears that customers like the idea of loyalty cards, these cards were to be stopped but customers objected. Other businesses have also started using loyalty cards; an example of this is the Nectar card. The Nectar card is a new reward programme created by Sainsbury's, Barclaycard, Debenhams and BP. It has the same idea as a Boots card as when you pay at the till at any of the shops, the Nectar card will be swiped and any points added to your account. When you pay by Barclaycard anywhere in the world your points will be added to your Nectar account each month. The screen shot below shows the Nectar Card. Screen shot 1 Once you've collected enough points for the rewards you want, you can choose from a range of free meals, days out e.g. to theme parks or museums, flights abroad e.g. to European cities or resorts, cinema tickets and discounts on goods, groceries and wine. The points can also be used to save money at Sainsbury's or Argos. If Boots introduced the card then this would increase customer loyalty, as customers will keep returning to the store to make use of the card. Machines in the store will be set up to allow customers to check their points. As customers are receiving points for their purchased products and they can then use these points to buy other items this gives the idea that they are ‘getting something for nothing'. On Boots website there could also be section where customers can check their points. Customers could type in their personal identification number found on the card and then access the information. (See screen shot 1) Another approach could be for Boot's to ‘push' their own products. This means, within Boots stores they could make customers more aware of Boots own brand products e.g. deodorants, shampoo and moisturiser. In a Boots store within the cosmetics section there are stands for Max Factor and Maybelline, Boots also already offer own brand names such as No7, 17 and Botanics. Boots could have their own section for No7 products for example. Sales Assistants as these counters could help customers select cosmetics from Boots own brand items which would mean it is more likely for these items to be bought. Screen shots of some of Boots own products Another way of doing this could be to start offers on selected Boots items. An example of this could be ‘buy one get one free' or if three items are bought get the cheapest one free. Also using the loyalty card suggested in the first alternative approach Boots could have ‘double points' on own brand items. If customers begin to see that Boots products are better than other leading brands, e.g. Boots deodorant compared against Sure deodorant, then they will start buying more of own brand products. This will in turn lead to a bigger turnover for Boots as more customers are buying their items instead of other brands. A benefit of this to Boots employees is within the production process. If more own brand items are demanded then more will have to be produced which means more jobs required for the production process. For the loyalty card to happen, Boots would need to introduce appropriate swipe machines in all shops at each till or cashier desk. This machine would need to be able to read the card to see who the customer is, how many new points have to be added and how many are already on the card. A computer may also be needed for customers to check how many points they have collected. For customers to check the number of points they currently have on the website a number of functions may need to be involved within the business. The ICT department may need to spend a lot of money on maintaining and designing the website. The administration department would need to hold details of the customers and transfer them to the ICT department to be used. Staff would also have to be trained with the knowledge of how to work the swipe machine. They would also have to be able to explain to customers how the card works and how to use the computer for checking points. The may add extra cost to Boots as training and development section of Boots may need to be brought in. In the Administration department of Boots they would have to send out all the paper work to customers with such details of registration forms for the loyalty card e.g. if customers change their name or address. Leaflets and fliers may also be sent out to tell customers about new offers on the points, e.g. double points for selected items. The administration function would also have to do this. For pushing Boots own brand products the layout of the store may need to be changed to put more emphasis on these products e.g. stands to place Boots shampoo on. This may involve the Boots store to be re-arranged. Posters and leaflets may be needed to advertise the products, which would be put up on windows and the ceiling. Administration department would be responsible for sending customers information on special offers concerning their own brand products. All this would cost Boots a lot of money as it involves bringing in new machines and computers to deal with the advantage swipe cards. A lot of expense is needed for the software to deal with customers accessing details on the website. The maintaining of the website would also be very costly to Boots. For new staff to work with the swipe machines would also cost money and time would have to be spent for the training of it. All the paper work and leaflets, which need to be sent out to customers detailing them of special offers, would also cost Boots money. However, customers would be satisfied as they have the advantage of saving money on products with the advantage card and with special offers on the own brand products, which may mean they begin to shop at Boots more often spending money. They also may then begin to shop at Boots for items other than cosmetics e.g. at the Boots opticians or at Boots Photo. Ultimately, Boots would be achieving its objectives as it would be increasing turnover which the increase in sales which these alterative approaches should bring.

Chapter II Related Literature

The aim of this project is to develop performance evaluation System to achieve quality education and training and maintain high academic standards in all education programs offered in the college. This Teacher's Evaluation Information System for Department Heads of Manuel S. Never University Foundation Candelabra Incorporated is an automated system designed to use as a tool for the department Heads of MISCHIEF to monitor or observe the teachers under their department.This system can conduct unit evaluation as a web based system that can lower the costs, increase timeliness of feedback and make the record keeping and analysis easier. The Teacher's Evaluation system was developed based on RADAR Methodology. The framework of the system is based on Apache Web Server, Adobe Dreamier and Myself Database. Summary The main goal of the researchers is to develop student evaluation for their teachers for the improvement of teaching and consequently also of education results and to provide the s tudents freedom of expressing their opinions and ideas about their concerns to their teachers.And Isis also develop to stimulate teachers to further their own improvement through learning about their strengths and weaknesses. The users consists in three categories the Department Head, Faculty and the Student. This will enable to all users to going. The Department Head will register all the faculty and students under his department and he will also assign all the students and the faculty member that they will evaluate. The Faculty can view the results of his evaluation and also the student comments.The Students will evaluate their teachers and give some comment's regarding to the performance of his teachers. They can also view the profile of all the teachers. The research methodology that the researchers used is the RADAR, or Rapid Application Development where it is complete methodology covering systems development from business requirements to ongoing development. The researcher al so used the Unified Modeling Language (JIMS) based free open source software tools in developing the application. PH programming language, Macromedia Dreamier, Apache and Myself are also used in developing the proposed system.The proposed system had been evaluated by the end-users to measure the functionality, reliability, usability, efficiency, maintainability and portability of the proposed system. Conclusion The results of the research and development used in the creation of this application have successfully met the goals of this project study. The system s a manifestation of a software developed using PH programming language for creating web pages and the Macromedia Dreamier. Though it seems that social networking seems to very easy and simple web application, this project study had met the specific goals of the research. . The proposed system which has been developed of the researchers will serve as an automated evaluation for the teachers to ensure them to perform at their be st to enhance student learning. And it supports the aspiration of the student to comment out the worst and even good things that they observe with their professors regarding their teaching behavior and ability. . This study made effective use of the TOAD Methodology, the Unified Modeling Language in the design of the system. PH and Macromedia Dreamier as the development tools, and My SQL as the database in creating the application. . Users and the respondent agree that the proposed evaluation system is a way to improve the process of the student evaluation for Teachers. The evaluation of the respondents on the questionnaires provided for the proposed system had made a great impact to the end-users and it revealed that the system will be useful and the evaluation has a good and fair result. Recommendations Upon gathering the results and examinations of the findings of the proposed system, the following are the researcher's recommendations on future studies that will be conducted by f uture researchers: 1.It is recommended to enhance the design of the proposed system. 2. In order for the system to be more effective, future researchers may enhance the functionality of the system in terms of adding some features like evaluation of grades so that the system complies all the needs of the students. 3. Also, it is suggested for the future researchers to undergo further study about the new rends in the field of dynamic web developing. Synopsis After reviewing this study, the researchers have read that this study has the same characteristics that the proposed system will have.The only difference that the previous study and the proposed study will have is that the latter will have a supporting mobile application. The stud's recommendations will be taken to account in developing the proposed system. A Web-Based Student Evaluation for Teachers of Manuel S. Never University Foundation Candelabra Incorporated This study was about a Web-Based Student Candelabra Incorporated. I t has the purpose Of transforming the manual into a more systematic and computerized process.Abstract The project aims to improve the existing student evaluation for teachers to a more practical manner in order to develop the competence of the institution when it comes to evaluation management. This system entitled A Web-Based Student Evaluation for Teachers of Manuel S. Never University Foundation Candelabra Incorporated is constructed for use as a tool to benefit the students, teachers and administrators of the institution. The Web-Based Student Evaluation for Teachers was developed based on RADAR methodology. The framework of the system is based on Apache Web Server, Adobe Dreamier and Myself Database.Summary In general, the main goal of the proposed system is to alter the students manual evaluation into a more systematical and effective manner that is held within the university. Furthermore, the system is associated with the goals of developing the inconvenience of management of the evaluation and providing every concerned individual and effective tool for the accomplishment of their goals rest Ting for a better output. In this system, there are sort of users, namely the facilitator, the students and the faculty. The facilitator has the control of the entire evaluation.He will register accounts for the faculty and students for them to access. He will also take over the assignment of the faculty with its respective subject to the random selected students for the evaluation. As the student accesses his account, he automatically sees the assigned faculty with its respective subject that he will evaluate. He will response with the interactive form of the evaluation and just submit it. The faculty can browse the results from the evaluation for the observation of their teaching performance and influence to the students.Conclusion The study and the construction of the proposed system that is executed by the proponents for the development of the existing system ha ve efficiently met its respective goals and objectives. It is successfully constructed by the use of the tools and techniques Of the modern technology such as the programming language of PH that is used for creating web application and the Integrated Development Environment (DID) of Macromedia Dreamier. The following statements are the considered objectives and goals that have been done productively: 1 .The proposed system that has been built by the represents has provided the facilitator an instrument that will promote the convenience of the management of the evaluation. It also provided the students a tool to conduct the evaluation effectively. Lastly, the faculties have been given the privilege to monitor their performances impact without any hassle. 2. The Object Oriented Analysis and Design (TOAD) methodology and the Unified Modeling Language (ML) have been used effectively for the software development. 3.The evaluation of the users and the respondents on the questionnaires por trays the effectiveness and usefulness of the system's functionalities. The respondents provided a good and a fair evaluation on the proposed system. Recommendations Upon gathering the outcome from the researches and implementation of the proposed system, the following listed recommendations are cited for the studies that will be conducted by future researchers: 1 . It is recommended to develop and seek for more appropriate page design of the proposed system. 2.It is also advisable to include feature such as an automatic random selection of the students to promote the unbiased selection of the facilitator. 3. If possible, for gaining the competency of the system, it is recommended to lid and connect the system with the enrolment system of the University for an Automated Registration of the students and schedule management in the evaluation system. 4. Also, it is highly recommended to conduct further researches to gain more detailed information about the evaluation procedures to deve lop ideas that will contribute to its full effectiveness.Synopsis have a supporting mobile application. The stuffs recommendations will be taken to account in developing the proposed system. A Web-based System for Teaching Evaluation This research is an attempt to develop and implement a Web-based system to elect teaching evaluation data for summarize and formative purposes. The research entitled â€Å"Implementation of a system for on-line evaluation of teaching' is a sub-project under the UGH-funded project â€Å"SEEP implementation†.Abstract This paper talks about a joint university (Hong Kong University of Science and Technology, university of Hong Kong, and the Hong Kong Polytechnic University) effort to develop and implement a Web-based system to collect students' evaluation of teaching on a large scale in local Higher Education Institutes. It is a subproject of the University Grant Committee funded project â€Å"Evaluation of Student Experience Project – imple mentation†. Title of the project is â€Å"Implementation of a system for on-line evaluation of teaching'. A trial run of the system was conducted in March in one of the University.Rest Its of the trial indicated that the majority of the students preferred the Web-based system to the traditional paper-based system for student evaluation of teaching. The response rate was also much higher than anticipated. The paper discussed key issues concerning the use of the Web for collecting teaching evaluation data and directions of future work. Synopsis A Teacher Evaluation System That Works Educators are among the most numerous of public servants, and K-12 education is one Of the most vital Of all public investments.Research shows that individual teachers are the most important school-related factor in student achievement gains, that effectiveness varies greatly between teachers, and that differences in effectiveness are not well predicted by traditional qualifications. Yet teacher per formance in the classroom is seldom evaluated in any rigorous way. Commonly, a teacher is observed at most once a year by a principal who rates the teacher in the highest category unless some egregious fault is noticed.In efforts to improve educational outcomes for students and increase accountability for teachers, the public and policymakers are calling for a better approach to teacher evaluation, including more systematic observation of classrooms, use of multiple measures of teacher effectiveness, and more attention to using evidence of teacher effectiveness in improving student outcomes. Abstract Status quo approaches to teacher evaluation have recently come under increasing criticism.They typically assign most teachers the highest available score, provide minimal feedback for improvement, and have little connection tit student achievement growth and the quality of instruction that leads to higher student growth. A more comprehensive approach has been demonstrated for ten years by TAP†Ã¢â‚¬Ëœ: The System for Teacher and Student Advancement. This system includes both classroom observations and student achievement growth measures, provides feedback to teachers for improvement, is aligned to professional development and mentoring support, and provides metrics for performance-based compensation.This paper describes the TAP system, and examines data from a large sample of teachers o assess the distribution of TAP evaluations and their alignment to student achievement growth. We find that TAP evaluations provide differentiated feedback, that classroom observational scores are positively and significantly correlated with student achievement growth, that TAP teachers increase in observed skill levels over time, and that TAP schools show differential retention of effective teachers based on these evaluation scores.Related System/Software Products Online Course Evaluation System Since 2006, the College Curriculum Council has worked to develop a flexible ours e valuation system that will help departments evaluate their courses and teaching more effectively. Following the Sac's recommendation, the College piloted an online course evaluation form in spring 2008. Every semester since then, some version of the online course evaluation form has been made available to departments. Each semester's form was revised according to extensive feedback from faculty, students, and departments.In fall 2010, the online course evaluation system was used by 22 departments. Emcee's Teacher Evaluation System Emcee's Teacher Evaluation System standardizes the evaluation process, revised opportunities for coaching and knowledge building, and helps talented teachers and education leaders realize their potential. By helping to identify areas of needed professional development and by improving the communication between teachers and evaluators, the evaluation process becomes a positive force for change.McRae has also created a corresponding software application in r esponse to district requests for a valid and reliable online version of the process. Professional development for IT, central office staff, and school administrators is required to use the online tool. With this evaluation software, you can: Access evaluation forms from desktop, laptop, or notebook devices Aggregate data and customize reports by grade, subject, building, or district Export data for use in most databases (e. G. Excel, Access) Provide timely and effective feedback Track teacher performance longitudinally See both principal and peer observations in one summary report Teacher Evaluator: Teacher Evaluations For [email  protected] & Any Web Browser Reedier Software's Teacher Evaluator is a stand-alone, web-based application that can be accessed through a dedicated [email  protected] app and any web browser. No matter what SIS you use or if you are a private school, public school, district or diocese, Teacher Evaluator has the tools you need to schedule and complete ev aluations quickly, effectively and unobtrusively.Comply with state mandated requirements. Raise professional standards and expectations. Identify strengths and needs. Streamline classroom walkout's and data entry. Allow teachers to reflect, comment and self-evaluate. Set goals and track progress on growth and improvement plans. View and group evaluations by department, grade level, school and more. Features & Benefits Evaluating staff can be a challenging task for any school. Each school has a unique approach with different requirements. Teacher Evaluator's features make evaluations fast and accurate.Built-Len Form Builder with Pre-Loaded State Rubrics Create your own evaluation forms or copy and edit a pre-existing form with the built-in form builder. Have multiple forms for different departments, grade levels and schools. Teacher Evaluator includes pre-loaded state mandated rubrics. Custom Rating Scales, Goals and Improvement Plans Enter custom rating scales or use state-mandated rating scales to easily spot your top performing and under performing teachers while identifying strengths and needs. Set goals and create improvement plans. Reference goals while reviewing evaluations.Real-Time Dashboards & Reports Data is always at your fingertips with dashboards and reports that track and compare how your teachers are performing individually, by department and by school within a district or diocese. Use the Excel†/ wizard to export data for state reporting and qualification for Race to the Top funds. Evaluation Scheduler To Help Manage Your Day Schedule evaluations and receive reminders on upcoming evaluations. Send your scheduled evaluations to your Google Calendar W, Outlook or [email  protected] Improve Communication Between Evaluator & Teacher Observe a teacher doing something noteworthy?Quickly take a photo, video or create a memo on the spot and have it sent to them via e-mail. Once evaluations are completed, teachers are automatically notified via e-mail and are provided with a direct link to view their evaluation. Teachers can comment on evaluations based on reflection before or after completion and electronically sign evaluations. Furthermore, self evaluations can be conducted by teachers to encourage professional development. Tiered permission levels allow proper access for teachers, department heads and administrators. Chapter II Related Literature The aim of this project is to develop performance evaluation System to achieve quality education and training and maintain high academic standards in all education programs offered in the college. This Teacher's Evaluation Information System for Department Heads of Manuel S. Never University Foundation Candelabra Incorporated is an automated system designed to use as a tool for the department Heads of MISCHIEF to monitor or observe the teachers under their department.This system can conduct unit evaluation as a web based system that can lower the costs, increase timeliness of feedback and make the record keeping and analysis easier. The Teacher's Evaluation system was developed based on RADAR Methodology. The framework of the system is based on Apache Web Server, Adobe Dreamier and Myself Database. Summary The main goal of the researchers is to develop student evaluation for their teachers for the improvement of teaching and consequently also of education results and to provide the s tudents freedom of expressing their opinions and ideas about their concerns to their teachers.And Isis also develop to stimulate teachers to further their own improvement through learning about their strengths and weaknesses. The users consists in three categories the Department Head, Faculty and the Student. This will enable to all users to going. The Department Head will register all the faculty and students under his department and he will also assign all the students and the faculty member that they will evaluate. The Faculty can view the results of his evaluation and also the student comments.The Students will evaluate their teachers and give some comment's regarding to the performance of his teachers. They can also view the profile of all the teachers. The research methodology that the researchers used is the RADAR, or Rapid Application Development where it is complete methodology covering systems development from business requirements to ongoing development. The researcher al so used the Unified Modeling Language (JIMS) based free open source software tools in developing the application. PH programming language, Macromedia Dreamier, Apache and Myself are also used in developing the proposed system.The proposed system had been evaluated by the end-users to measure the functionality, reliability, usability, efficiency, maintainability and portability of the proposed system. Conclusion The results of the research and development used in the creation of this application have successfully met the goals of this project study. The system s a manifestation of a software developed using PH programming language for creating web pages and the Macromedia Dreamier. Though it seems that social networking seems to very easy and simple web application, this project study had met the specific goals of the research. . The proposed system which has been developed of the researchers will serve as an automated evaluation for the teachers to ensure them to perform at their be st to enhance student learning. And it supports the aspiration of the student to comment out the worst and even good things that they observe with their professors regarding their teaching behavior and ability. . This study made effective use of the TOAD Methodology, the Unified Modeling Language in the design of the system. PH and Macromedia Dreamier as the development tools, and My SQL as the database in creating the application. . Users and the respondent agree that the proposed evaluation system is a way to improve the process of the student evaluation for Teachers. The evaluation of the respondents on the questionnaires provided for the proposed system had made a great impact to the end-users and it revealed that the system will be useful and the evaluation has a good and fair result. Recommendations Upon gathering the results and examinations of the findings of the proposed system, the following are the researcher's recommendations on future studies that will be conducted by f uture researchers: 1.It is recommended to enhance the design of the proposed system. 2. In order for the system to be more effective, future researchers may enhance the functionality of the system in terms of adding some features like evaluation of grades so that the system complies all the needs of the students. 3. Also, it is suggested for the future researchers to undergo further study about the new rends in the field of dynamic web developing. Synopsis After reviewing this study, the researchers have read that this study has the same characteristics that the proposed system will have.The only difference that the previous study and the proposed study will have is that the latter will have a supporting mobile application. The stud's recommendations will be taken to account in developing the proposed system. A Web-Based Student Evaluation for Teachers of Manuel S. Never University Foundation Candelabra Incorporated This study was about a Web-Based Student Candelabra Incorporated. I t has the purpose Of transforming the manual into a more systematic and computerized process.Abstract The project aims to improve the existing student evaluation for teachers to a more practical manner in order to develop the competence of the institution when it comes to evaluation management. This system entitled A Web-Based Student Evaluation for Teachers of Manuel S. Never University Foundation Candelabra Incorporated is constructed for use as a tool to benefit the students, teachers and administrators of the institution. The Web-Based Student Evaluation for Teachers was developed based on RADAR methodology. The framework of the system is based on Apache Web Server, Adobe Dreamier and Myself Database.Summary In general, the main goal of the proposed system is to alter the students manual evaluation into a more systematical and effective manner that is held within the university. Furthermore, the system is associated with the goals of developing the inconvenience of management of the evaluation and providing every concerned individual and effective tool for the accomplishment of their goals rest Ting for a better output. In this system, there are sort of users, namely the facilitator, the students and the faculty. The facilitator has the control of the entire evaluation.He will register accounts for the faculty and students for them to access. He will also take over the assignment of the faculty with its respective subject to the random selected students for the evaluation. As the student accesses his account, he automatically sees the assigned faculty with its respective subject that he will evaluate. He will response with the interactive form of the evaluation and just submit it. The faculty can browse the results from the evaluation for the observation of their teaching performance and influence to the students.Conclusion The study and the construction of the proposed system that is executed by the proponents for the development of the existing system ha ve efficiently met its respective goals and objectives. It is successfully constructed by the use of the tools and techniques Of the modern technology such as the programming language of PH that is used for creating web application and the Integrated Development Environment (DID) of Macromedia Dreamier. The following statements are the considered objectives and goals that have been done productively: 1 .The proposed system that has been built by the represents has provided the facilitator an instrument that will promote the convenience of the management of the evaluation. It also provided the students a tool to conduct the evaluation effectively. Lastly, the faculties have been given the privilege to monitor their performances impact without any hassle. 2. The Object Oriented Analysis and Design (TOAD) methodology and the Unified Modeling Language (ML) have been used effectively for the software development. 3.The evaluation of the users and the respondents on the questionnaires por trays the effectiveness and usefulness of the system's functionalities. The respondents provided a good and a fair evaluation on the proposed system. Recommendations Upon gathering the outcome from the researches and implementation of the proposed system, the following listed recommendations are cited for the studies that will be conducted by future researchers: 1 . It is recommended to develop and seek for more appropriate page design of the proposed system. 2.It is also advisable to include feature such as an automatic random selection of the students to promote the unbiased selection of the facilitator. 3. If possible, for gaining the competency of the system, it is recommended to lid and connect the system with the enrolment system of the University for an Automated Registration of the students and schedule management in the evaluation system. 4. Also, it is highly recommended to conduct further researches to gain more detailed information about the evaluation procedures to deve lop ideas that will contribute to its full effectiveness.Synopsis have a supporting mobile application. The stuffs recommendations will be taken to account in developing the proposed system. A Web-based System for Teaching Evaluation This research is an attempt to develop and implement a Web-based system to elect teaching evaluation data for summarize and formative purposes. The research entitled â€Å"Implementation of a system for on-line evaluation of teaching' is a sub-project under the UGH-funded project â€Å"SEEP implementation†.Abstract This paper talks about a joint university (Hong Kong University of Science and Technology, university of Hong Kong, and the Hong Kong Polytechnic University) effort to develop and implement a Web-based system to collect students' evaluation of teaching on a large scale in local Higher Education Institutes. It is a subproject of the University Grant Committee funded project â€Å"Evaluation of Student Experience Project – imple mentation†. Title of the project is â€Å"Implementation of a system for on-line evaluation of teaching'. A trial run of the system was conducted in March in one of the University.Rest Its of the trial indicated that the majority of the students preferred the Web-based system to the traditional paper-based system for student evaluation of teaching. The response rate was also much higher than anticipated. The paper discussed key issues concerning the use of the Web for collecting teaching evaluation data and directions of future work. Synopsis A Teacher Evaluation System That Works Educators are among the most numerous of public servants, and K-12 education is one Of the most vital Of all public investments.Research shows that individual teachers are the most important school-related factor in student achievement gains, that effectiveness varies greatly between teachers, and that differences in effectiveness are not well predicted by traditional qualifications. Yet teacher per formance in the classroom is seldom evaluated in any rigorous way. Commonly, a teacher is observed at most once a year by a principal who rates the teacher in the highest category unless some egregious fault is noticed.In efforts to improve educational outcomes for students and increase accountability for teachers, the public and policymakers are calling for a better approach to teacher evaluation, including more systematic observation of classrooms, use of multiple measures of teacher effectiveness, and more attention to using evidence of teacher effectiveness in improving student outcomes. Abstract Status quo approaches to teacher evaluation have recently come under increasing criticism.They typically assign most teachers the highest available score, provide minimal feedback for improvement, and have little connection tit student achievement growth and the quality of instruction that leads to higher student growth. A more comprehensive approach has been demonstrated for ten years by TAP†Ã¢â‚¬Ëœ: The System for Teacher and Student Advancement. This system includes both classroom observations and student achievement growth measures, provides feedback to teachers for improvement, is aligned to professional development and mentoring support, and provides metrics for performance-based compensation.This paper describes the TAP system, and examines data from a large sample of teachers o assess the distribution of TAP evaluations and their alignment to student achievement growth. We find that TAP evaluations provide differentiated feedback, that classroom observational scores are positively and significantly correlated with student achievement growth, that TAP teachers increase in observed skill levels over time, and that TAP schools show differential retention of effective teachers based on these evaluation scores.Related System/Software Products Online Course Evaluation System Since 2006, the College Curriculum Council has worked to develop a flexible ours e valuation system that will help departments evaluate their courses and teaching more effectively. Following the Sac's recommendation, the College piloted an online course evaluation form in spring 2008. Every semester since then, some version of the online course evaluation form has been made available to departments. Each semester's form was revised according to extensive feedback from faculty, students, and departments.In fall 2010, the online course evaluation system was used by 22 departments. Emcee's Teacher Evaluation System Emcee's Teacher Evaluation System standardizes the evaluation process, revised opportunities for coaching and knowledge building, and helps talented teachers and education leaders realize their potential. By helping to identify areas of needed professional development and by improving the communication between teachers and evaluators, the evaluation process becomes a positive force for change.McRae has also created a corresponding software application in r esponse to district requests for a valid and reliable online version of the process. Professional development for IT, central office staff, and school administrators is required to use the online tool. With this evaluation software, you can: Access evaluation forms from desktop, laptop, or notebook devices Aggregate data and customize reports by grade, subject, building, or district Export data for use in most databases (e. G. Excel, Access) Provide timely and effective feedback Track teacher performance longitudinally See both principal and peer observations in one summary report Teacher Evaluator: Teacher Evaluations For [email  protected] & Any Web Browser Reedier Software's Teacher Evaluator is a stand-alone, web-based application that can be accessed through a dedicated [email  protected] app and any web browser. No matter what SIS you use or if you are a private school, public school, district or diocese, Teacher Evaluator has the tools you need to schedule and complete ev aluations quickly, effectively and unobtrusively.Comply with state mandated requirements. Raise professional standards and expectations. Identify strengths and needs. Streamline classroom walkout's and data entry. Allow teachers to reflect, comment and self-evaluate. Set goals and track progress on growth and improvement plans. View and group evaluations by department, grade level, school and more. Features & Benefits Evaluating staff can be a challenging task for any school. Each school has a unique approach with different requirements. Teacher Evaluator's features make evaluations fast and accurate.Built-Len Form Builder with Pre-Loaded State Rubrics Create your own evaluation forms or copy and edit a pre-existing form with the built-in form builder. Have multiple forms for different departments, grade levels and schools. Teacher Evaluator includes pre-loaded state mandated rubrics. Custom Rating Scales, Goals and Improvement Plans Enter custom rating scales or use state-mandated rating scales to easily spot your top performing and under performing teachers while identifying strengths and needs. Set goals and create improvement plans. Reference goals while reviewing evaluations.Real-Time Dashboards & Reports Data is always at your fingertips with dashboards and reports that track and compare how your teachers are performing individually, by department and by school within a district or diocese. Use the Excel†/ wizard to export data for state reporting and qualification for Race to the Top funds. Evaluation Scheduler To Help Manage Your Day Schedule evaluations and receive reminders on upcoming evaluations. Send your scheduled evaluations to your Google Calendar W, Outlook or [email  protected] Improve Communication Between Evaluator & Teacher Observe a teacher doing something noteworthy?Quickly take a photo, video or create a memo on the spot and have it sent to them via e-mail. Once evaluations are completed, teachers are automatically notified via e-mail and are provided with a direct link to view their evaluation. Teachers can comment on evaluations based on reflection before or after completion and electronically sign evaluations. Furthermore, self evaluations can be conducted by teachers to encourage professional development. Tiered permission levels allow proper access for teachers, department heads and administrators.

Bamana Ci-Wara Headdress

Before visiting the museum, my teacher in African History class taught us the basic concept about Chi-ware. According to Professor Russ, there are three types of masks associated with Chi-ware namely; the vertical style which represents the East, the horizontal style which represents the West, and the composite style which represent the South. An addition, Chi-ware can be male or female. Notably, a female Chi-ware mask can be noticed by the presence of a baby antelope and straight horns on it. On the other hand, male Chi-ware mask is recognized by bent horns and a phallus.Moreover, a Chi-ware mask is used in the initiation in the society as it is used in agriculture and as costume in dancing. Furthermore, the mask is used to teach young Bamana men for social values and agricultural techniques . On the day we visited the gallery of Spurlock Museum: Africa section: Champion Cultivators of the Land, I discovered that I missed a lot of information. In the museum, there were various masks , paintings, sculptures, and pots. The specific sculpture of Bamana Chi-Wara Headdress called my attention. The sculpture was also labelled Mali or Guinea, ca.19th-20th c. Wood pigment; it is Gift of Drs. Albert V. and Marguerite Carozzi. 1990. 10. 0014. Sinificantly, in Bamana society, the term Chi-ware, pronounced as â€Å"Chee wah-rah† indicates a man who is champion cultivator and the social organization through which he attains that distinction. Upon examining at the sculpture of Chi-ware, I noticed that the size was bigger that what I expected. The size was approximately 50cm x 30cm. According to our professor, Mr. Rush, a Chi-ware can be easily recognized whether it is a male or female.However, it was quite a difficulty for me. But them, I looked closely at the Chi-ware and fugured that it is a male one because it has no baby back on the body. Moreover, the Chi-ware looked like a Roan Antelope with an almost human face attached. The bottom the body is also elongated an d short legged which represents the aardvark. Furthermore, Bamana is carved with texture and is polished smoothly with palm oils. I learned more about Ch-i-ware in didactic label. In didactic label, Ci-wara is said to be a mythical being, half man and half animal, and the son of Muso Koroni.Meanwhile, Muso Koroni is the mother of all living things and the matron of agriculture. After teaching humans to farm, Ci-Wara became offended at their laziness. So, he dug a hole with his great claws and buried himself. According to the myth, men carved a mask in the memory of Chi-ware and used it as a trophy in farming contests to encourage the young and able-bodied men to exert greater efforts in farming. Eventually, Chi-ware then became the name of the Banana masquerade society devoted to the development of manhood and social responsibility.More importantly, Chi-ware was said to be the mother of tall living things and matron agriculture. The didactic explanation about Chi-ware led me realize that a Chi-ware headdress is used i honoring the mythical antelope that introduced and brought agriculture to the Bamana people of Mali. But I consider interesting the part of the story where Chi-wara was offended at people’s laziness and dug a hole where he buried himself. To sum up, the visit to the Spurlock Museum: Africa section: Champion Cultivators of the Land is fun. It is so because it was my very first time to personally encounter a Chi-ware.In addition, I was so happy that I had acttually seen what was discussed to us in class about Chi-ware. Moreover, I learned more anout the hidden story about Chi-ware and its importance in the present day. Today, the people wear the Chi-ware when they dance as a symbol of hope for a greater crop for the year. Although Chi-ware has been considered merely as a mask, the Mali people consider it as a valuable thing as they use it when they pray and celebrate. Thus, the visit to the museum is not only interesting but also educational .

Civil Rights and Black Power Movements Essay Example | Topics and Well Written Essays - 250 words

Civil Rights and Black Power Movements - Essay Example From this essay it is clear that as the movement was aimed at using peaceful means to achieve its goals, it started its activities by influencing churches to preach equality though this faced a lot of opposition from the police as churches were expected to put emphasis on spiritual matters. The movement also believed that for the blacks to acquire equal rights with their white counterparts they had to be aware of their civil rights. This caused them to start state citizenship schools in 1954 that majored in teaching adults to enable them to pass literacy tests though they secretly offered democracy and civil rights classes against the law.As the discussion highlights unlike the SCLC, which believed in peace, the Black Panther Party founded in 1966 by Boy Scale (served as chairman) and Huey Newton believed in the use of military power by the minority against the government to earn freedom against segregation. Though both movements had an aim of gaining freedom against Negro segregatio n, BPM appeared to be more radical in their quest for freedom. Most of the protests involving BPM always turned out violent as the members believed in violence as a means of acquiring freedom. Important to note, however, unlike the SCLC, which was led by older church ministers and political activists like Martin Luther, most of the BPP leaders were in their early twenties and others even below twenty years, for example, Bobby Hutton, who was only seventeen years old.

Discussion Essay Example | Topics and Well Written Essays - 250 words - 92

Discussion - Essay Example f these measures, the author asserted that what really matters is the relevance of the theoretical frameworks presented and evidently applied to validate contentions in human resources research. Specifically, there has been proofs from previous research that a gap allegedly exists between research and practice (Torraco, 2005). A proposed technique of bridging the gap was expounded through the discussion of Herbert Simon’s proposal. One strongly agrees with the author’s assertions that despite various monitoring standards which gauge the effectiveness of journals or articles published in authorized medium, what really matters is the ability of the journal to achieve defined goals in the most effective manner. In this situation, the HRDR emphasized the relevance of ratings and rankings; but also emphasized the value of its ability to provide validating outcomes to theories which are grounded in research. Concurrently, one affirms that the ability to bridge the gap between theories and practice is relevant to test the reliability and validity of various research findings in contemporary HR settings. Thus, Torraco (2005) provided illuminating perspectives on monitoring the effectiveness of journals and publications through emphasizing what really matters to professionals and practitioners in this particular field of

Attitudinal Component of Nurses Research Proposal

Attitudinal Component of Nurses - Research Proposal Example The caring behavior along with self esteem was found to be an attitudinal component in professional nurses. These findings can be considered as baseline for understating the attitudinal component. The unexplained part of the model is about large percentage of variance in the result. (Gail Holland Wade, 2004) The sample can be termed as large as 317 senior nursing students were considered from 20 national leaguer programs. This sample can be termed large with the number of nursing students considered from the number of programs they are selected from. The sample can be considered as large due to the number of working environments considered while selecting 317 nurses to study their attitudinal components. This brings out one of the largest environment sample. Due to the larger environments considered the nurses responses also can vary. This may be a reason for the large variance observed in the study's result. The large environment or the more number of environments considered in this study is a sample representative of the population. The extraneous variables considered are regarding caring, attitude and perception of the instructor. These are considered as deciding variables in nursing autonomy and professional status for nurses. In deciding about autonomy and status for nurses, the caring, attitude and perception of the instructor will play a major role. The large variance in the results obtained indicates that these variables are not satisfactory. The ideals of autonomy can be used to control the extraneous features regarding caring, attitude and perception of instructor. 4. Study Instruments Tools The study instruments and tools considered here are autonomy, clinical competency, perceptions of instructor and self esteem scale. The model of the practice, review instrument and data extraction tool can be considered as tools. The model of practice is attitudinal component of nurses. The review is regarding the professional nurse practice. There is validity for the study instruments as the relation between autonomy to the nurses and professional status is considered as a valid issue. The study supposed that this aspect will affect the clinical competency of the nurses along with the perception of instructor. The purpose of the study is to find the causal model of the attitudinal component. The investigation for the cause that results in attitudinal component gives validity to the study and the relevance to the support given to the study. The instruments used in the study can be termed as appropriate as the study is quantitative. (Alan Pearson et al, 2006) 5. Data Collection Methods The clinical activities considered by Watson in his theory of transpersonal caring are data collections methods in this study. The factors of taking care numbered to 10 are interrelated clusters of characteristics associated with human caring. This method is capable to give a structure for studying and understanding nursing education and enables data collection regarding the attitude of the nurses. The establishment of conceptual congruency between factors

Faisal - Operational and process management Essay

Faisal - Operational and process management - Essay Example The paper also described views on how this company can better their stand in the crowded footwear industry and end up being a stronger competitor to its key challenges in its business environment. The paper presented a number of models and theories for both the analysis of the prevalent systems at Crocs, and offered insights on how they can integrate into success and create a more stable company. The paper also portrayed different perspectives by providing postulations against vertical integration as strategy to gain competitive advantage. 1.0 Introduction Crocs, Inc. was initiated in the year 2002 in Colorado and is arguably one of today’s fastest growing brands and organisations at the world level. The company initially produced footwear for all age categories under the same brand and is now sold well in over 100 countries. The brand features a special kind of plastic that is softened by body heat of the individual wearing the shoe, resulting in high degree of comfort. Sales for the company jumped 256% in 2006 (Thompson, 2006). There has been much discussion about Crocs’ success and besides the popularity of its shoes, the major reasons for the enormous growth of the company has been its efficient chain supply management. Crocs, Inc. has shown that being flexible and being focused on digressing from the conventional norms of the industry, they could achieve more success and profits than their peers (Ashkanasy and Wilderom). This efficiency was the result of their Chief Executive Officer’s vision of satisfying customers by developing an ultra efficient process of production that would facilitate the company to make and supply at short notice, hence creating a competitive advantage in the industry. The Crocs supply chain has been revolutionary in footwear production but there is need to evolve in line with changes in the global industry environment. In the long run, a conventionally thinking organisation has no future. Alteration in technol ogy, delivery procedures, customer demands, and legislative policies demand that a company focuses on its core competencies rather than venturing into all possible diversification schemes. 2.0 Industry analysis By the use of the Product Life Cycle (PLC) concept (Waters and Water, 1999), it is quite visible that the footwear industry as a whole is near saturation and this is likely to run for a long time. It is least likely that the demand for footwear will fall significantly but there are possibilities that with the development of cheaper and more durable products, the industry’s profitability will decline after some time. Using the following Five Forces Model analysis of the global footwear market, the following observations can be made. 2.1 Entry Barriers Entry barriers are engineered to elbow out potential starters from entering a market. These barriers seek to serve the monopoly powers of the incumbent organisations in that industry, thereby maintaining monopoly margins. Some known barriers include limit pricing, patents, cost advantages as well as marketing and advertising among others. This industry appears to offer relatively easy entry for new participants. The advantages of cost are fairly low with quite a large number of players locally and globally. However, it is worth noting that the manufacturers have significantly easy access to factors of production, particularly raw

McFagues Metaphorical Theology Research Paper Example | Topics and Well Written Essays - 2000 words

McFagues Metaphorical Theology - Research Paper Example Richard Niebuhr’s. Sally McFague’s major contribution is bridging literature and theology. Her works frequently touch on literary theory and theology, and her theories are known as Metaphorical Theology. Metaphorical Theology has four defining aspects and this has greatly influenced how McFague created her idea. It will be discussed in the subsequent paragraphs. First: theology is achieved by â€Å"hearing† out God’s word. Secondly, God being in Jesus Christ means that all the flaws in humanness, all the problems and ambiguousness, is significant. Thirdly, theology should be reviewed and renewed constantly to avoid â€Å"idolatry and irrelevance†. And lastly, the world, or the human world at least, is made of language. Theology is achieved by â€Å"hearing† out God’s word. If a person does not â€Å"hear† or understand the word of the God, then it is unsuccessful, it is a farce. This thought echoes throughout McFague’s wo rk, and it is has seen to be heavily influenced by Barthesian ideas. The mere fact that it constitutes communication as a part of major theory, is a sign that McFague’s thrust understanding of literature is evident in her study of theology. The second aspect, â€Å"God being in Jesus Christ means that all the flaws in humanness, all the problems and ambiguousness, is significant†, is an aspect that shows that McFague tries to bridge the gap between the relationship of theology and literature. It is quite evident that the tension. ... This second aspect is an attempt to articulate that tension, and it turns out to be possible. The third aspect of McFague’s Metaphorical Theology is theology should be reviewed and renewed constantly to avoid â€Å"idolatry and irrelevance†. This is also heavily influenced by Barth’s ideas and the nature of language, which is dynamic. Anything that is related to God can be deemed powerful and substantial. These images, or words, related to God can be overvalued (as it is related to something divine) and abused. This makes some words and images prone to overvaluation and idolatry. Corollary, the overvaluation of some things can make other aspects of faith and belief overshadowed and will exclude them in other analyses of idolatry. This makes theology, or religion in this matter, rather biased (Wildman, 1994). The fourth aspect is about language. For McFague, the world, or the human world at least, is made of language. This theory is quite Barthesian in nature and proposes that everything exists because of its own definition. This is probably the most important aspect of metaphorical theology. This is where McFague’s literature background comes in. Language is quite powerful. It dictates meaning, and with meaning comes reality. Therefore, language is the medium of reality, because it conveys it: how we mean things and how we interpret things. Without words and things of expression, we cannot have realities. Although with language comes not the realities of fact, it qualifies meaning; meaning is different for every reality, for every person. Meaning-making is practically making a metaphor for one uses contrasting words and comparisons to convey meaning.

Obesity and health clubs Essay Example | Topics and Well Written Essays - 1500 words

Obesity and health clubs - Essay Example The reason for this could have been due to the rise in membership fees, which account for 75% to 85% of health club earnings. An alternative cause could be that health clubs are spending less than before, which accounts for a decrease in company expenditure. According to a report by Mintel (2011), the health and fitness club market has 5.33 million users, and as previously mentioned, this figure is predicted to increase with the upcoming Olympics. Market Trends The health club market has had some positive turns due to increasing awareness of obesity problems, and negative turns due to the economic crisis. Obesity In the UK, the high rate of obesity is a very serious problem that requires action to be taken. The following statistics by Keynote (2011) are obesity predictions for 2050: 60% of men, 50% of women, and 25% of children. This is a very large percentage of the population. In 2010 (confirm year), the government created a scheme in England called ‘Change4Life,’ whic h aimed to change the lives of the population of England by altering diet and exercise habits. This public encouragement of exercise could have influenced the rise we now see in health club use. Public and Private Health Clubs However, due to the current economic crisis, it is becoming difficult for health club members to pay the annual fees. In addition, as people are looking to decrease spending, health clubs are likely to be considered unnecessary during hard times, despite member loyalty. With an increase in government spending on health and welfare, public health clubs have seen improvements and increases in available resources. However, this does not benefit private health clubs like Virgin, which rely on membership numbers to generate profit. Distribution Health clubs provide a service in exchange for payment of membership fees. Some clubs also charge a joining fee. Once fees are paid, members can utilise the facilities as they please within the timeframe they have purchased. Health clubs often have an additional system where consumers can pay less for access to fewer facilities. At health clubs, members can also purchase items like water bottles or food, and often health-related products such as protein shakes and powder. Virgin Active is a chain of health clubs with 194 locations throughout South Africa, Italy, Spain, Portugal, Australia, and the United Kingdom. As of April 2011, Virgin Active had 69 health clubs in the UK, with a total of 265,000 members; this averages at 3,841 members per club. The fee to join a Virgin Active health club ranges from a monthly fee of ?50 to ?90. Virgin Active’s Competitors According to Mintel (2011), the leading fitness and health clubs in the industry in 2011 were: David Lloyd with 450,000 adult members, Virgin Active with 419,000 adult members, Fitness First with 400,000 adult members, DW Sports Fitness with 250,000 adult members, LA Fitness with 215,000 adult members, Bannatyne Fitness 180,000 adult members , and Nuffield with 150,000 adult members. After Virgin Active’s purchase of the Esporta business, the company moved into second place;

Apocalypse Now Analysis Essay Example for Free

Apocalypse Now Analysis Essay The line â€Å"Mistah Kurtz – he dead† from T. S. Elliot’s poem ‘The Hollow Men’ refers to one of the movie’s main characters: Mr. Kurtz, a European trader who had gone into â€Å"the heart of darkness† ie the middle of the vast Vietnamese jungle with European standards of life and behavior. Because he’s alienated from the morals and spiritual strengths he cannot maintain his sanity and soon turns into a barbarian. â€Å"Eyes they dare not meet in dreams† – in my mind, these are the eyes of the innocent Vietnamese whose death they ordered. They’ being the American soldiers who, throughout the duration of their journey through the jungle lost their sanity and were brainwashed because of the weapons they were given. What I was particularly fascinated by in the film ‘Apocalypse Now’ was the way the good can somehow turn into the evil, not on their own, but because of their surroundings. â€Å"[.. ] We were in the jungle, there were too many of us, we had access to too much money, too much equipment and little by little we went insane –said by director and producer, Coppola at the Cannes film festival in 1979. Even the director had, little by little, gone insane being exposed to the Vietnamese jungle for so many years. The making of the film had taken more than 10 years and $30million to create which had brought Coppola to attempted suicide a couple of times. The film is based on the novella ‘Heart of Darkness’ which took place during the Vietnam War, where the American and the Vietnamese soldiers showed no mercy when it came to a matter of life and death. Throughout the film, I realized that the main character, Captain Willard, sent to assassinate Colonel Kurtz, began to be more and more captivated by Kurtz’s achievements and was beginning to think like him as he was exposed to immoral atrocities of the Great War. When General Corman described Willard’s mission to him he told him â€Å"In this war, things get confused out there, power, ideals, the old morality, and practical military necessity. Out there with these natives it must be a temptation to be god. Because theres a conflict in every human heart between the rational and the irrational, between good and evil. The good does not always triumph. Sometimes the dark side overcomes what Lincoln called the better angels of our nature. Every man has got a breaking point. You and I have. Walter Kurtz has reached his. And very obviously, he has gone insane. † This quote reminds me of Dante’s Inferno mentioned in the poem â€Å"The Hollow Men† – a journey through the different circles of hell depending on the type of person one was and the type of crime they had committed during their lifetime. The man is clear in his mind but his soul is mad. † Like Alberto Giacometti, Kurtz and Willard develop two faces during the time of the war. The only difference is that Giacometti didn’t need a war to show this, his dual personality was natural in criticizing himself, his paintings and his sculptures. Whilst watching the film I found it mainly disturbing how these men, men with families, men who had peaceful souls, could casually blow off the head of a Vietnamese person without feeling just a tiny bit of hurt in their hearts. They could â€Å"kill without feeling without passion without judgment without judgment! Because its judgement that defeats us. † The fact that these characters, sent out on mission through the rivers of a foreign place, were simple men, one a chef, the other a surfer, and the other a sailor gives the audience the feeling that this could happen to anyone. Being placed in the jungles of Vietnam with nothing but weapons would turn us into these animalistic beings with only one instinct: kill to survive. Do you know that if is the middle word in life? If you can keep your head when all about you are losing theirs and blaming it on you, if you can trust yourself when all men doubt you This film is, in fact, all about losing one’s mind, being brainwashed by the immoralities of society, to be converted into an emotionless killer. It’s about the delusion of what an evil man is in the normal person’s eyes compared to what an evil man is in the brainwashed personâ €™s eyes.

Governments Influence On Public Opinion Media Essay

Governments Influence On Public Opinion Media Essay In the last 50 years the media influence has grown exponentially with the high tech technology, in the early years there was only telegraph, radio and magazines but now a days we have got the number of media channels, internet We live in a society that depends heavily on the information and communication to be at right path, to do the right things and to take right decisions. What we need to be aware is that the most of our decisions, belief and values are based on what we know for a fact, our assumptions, our own experience and studies, however we rely heavily on the media to get current news and facts about what should be done and what should not be? The purpose of this discussion is that our lives rely heavily on the media to know the information and take the right decisions. Coming to our topic of discussion that how government influences the public opinion. As consumers rely heavily on the media organizations for information, governments too rely on media organizations to influence the public opinion whether its through advertisement, public service message or any other way to achieve their primary and secondary objectives too. Thats why we have divided our topic of discussion into three parts The media plays a very important role in shaping and controlling the political opinions. Media is extremely powerful in the sense that without the adequate functioning of the media it is very much impossible for any social structure like government to exist so all of the social structures exists on the medias ability to socialize. The U.S. government generally will exploit the media, often times manipulating the enormous power of the printed word. Ultimately empowering the U.S. government, strengthening it with the ability to determine and control the popular perception of reality. One way in which government achieves this objective, is by its ability to misuse the medias ability to set the agenda. Contrary to popular belief, media is in fact an enormous hegemony. In fact, separate independent news organizations relatively do not exist. Rather than creating an independent structured agenda of there own, generally lesser smaller news organizations adapt to a prepared agenda, previously constructed by a higher medium. Based upon this information alone, it is quite apparent that media functions in adherence to the characteristics of a hierarchy. This simply means that media is structured in a way that it operates functioning from top to bottom. This is also identical to the hierarchical nature of the human body, in that from the commands of the brain transferred through the central nervous system, the body responds accordingly. In order for the U.S. government to control and determine the publics popular perception of reality, the government must shape and oversee the information that the media reports to the existing populous. This particular process of democracy is known and ref erred to by political scientists as cognitive socialization However, many of us, who do not stick to the cushioning of political correctness, refer to it as the propaganda machine. Numerous political scientists consider cognitive socialization to be the most effective form of political socialization. According to theory, cognitive socialization is doctored up information, which is strategically fragmented in such a manipulative manner, that the probability of its rationalization is highly predictable. The manipulative properties of cognitive socialization are so diabolical and tricky in nature, that I consider it to be the ultimate perversion of the democratic process. In all seriousness, numerous intellectuals, and gentleman held in good stature agree, that cognitive socialization is the product of an evil genius. Senator William Fulbright observed in Senate hearings on government and the media in 1966, that so many of our prominent newspapers have become almost agents or adjuncts of the government; that they do not contest or even raise questions about government policy(Refrence) The Professor Noam Chomsky on a book of his entitled Manufacturing Consent, democracy and the media. Mr. Chomsky comments on the unholy alliance between government and media. Indoctrination is the essence of democracy Now the question is that when it is impossible to control the people via force, it is very much possible to control the people what they think. Thats why media is used as an additive applied to a free democratic society to preserver the interest of power elite. (the relationship between government and media) Media and Public Relationship Mass media heavily influences our daily life, with providing of information so we will discuss that: How Mass Media Works Influence Young People Influence Of Violence Image On Kids Shaping Up the Public Opinion. How Mass Media Influence Works Of all the media distribution channels the most influential has been the television, we are constantly exposed to thousands of images and a moving picture is more than 100,000. These words are in the form of images the images of violence, advertising, sex, celebrities and much more. All these are helpful in shaping up the minds of the people, actually they are not shaping up the minds but they are shaping up the public opinion in terms of giving the consumers new values, new psyche and new way of thinking and providing them with new directions. The question is that who are shaping up this public opinion these are those five big companies which owns most of the media channels, cinemas and other sources. Time Warner VIACOM Vivendi Universal Walt Disney News Corp They also own integrated telecommunications, wireless phones, video games softwares, electronic media, the music industry and more. For example if we just try to peep into past it shows that UK ex President Tony Blair won the elections due to the contract with the Murdoch News Corporation to portray the image of Tony Blair. This shows that the media has very great and long lasting influence on the peoples as this example shows that Murdoch Corporation was quite successful in shaping up the public opinion. On the other hand the thing which is quite noticeable that Mr. Tony blair contracted a company which has a wide area of coverage, which shows that the wide area of coverage helped him to shape large number peoples mind. Years ago there was more diversity in companies, but they have merged so now they are just a few and they have been successful in shaping up the opinion and beliefs of us and our kids. It has become very much important for any parent to have a look on what their kids are watching and the material is not going to conflict with norms and values. For example if we just have a look on the Pakistani kids now a days they have just been very much addicted to Indian culture that they dont any more remember the Pakistani culture they dont have the knowledge that in Islam marriage is based on Nikkah but I have seen some of the kids asking their parents that when the couple is going to take rounds around the fire. India media has been very much successful in shaping the norms, values and most important the minds of our kids. How Does Mass Media Influence Young People As we all know that the mass medias heavy reliance is on the advertisements, media organizations earn billion of dollars. This advertisement is shaping the minds of the people regarding their buying behaviors. All the people exposed to these advertisements try to buy the same thing that was in the advertisement. As there are some positive and negative influences of the media so they try to influence the young minds these young minds can may have positive influence or may have the negative one but in both cases the media is influencing the young mind, if young mind is doing a lot of exercise just seeing someone his/her favorite sportsman doing that then its a positive influence but if he/she starts smoking then its a negative image. In both the cases media is trying to project something onto the young mind whether its a good or bad but the question is that why young minds accept all these things dont they have to do something else. The answer is that every young one has got some of the peer pressure so whenever they are trying to do something its just of peer pressure to get accepted between his friends, no matter how this will impact the health of a person but the young people just wants to be accepted in their friends. This thing shows that media is playing two way game projecting both the positive and negative image in order to achieve their objectives. Media is quite capable to project a bad image a positive one and positive one to negative but in both the cases they are influencing the young minds. Another negative influence in teenagers that has grown over the last years is anorexia and obesity. There are millions of adolescents fighting obesity, but at the same time they are exposed to thousands of advertisements of junk food, while the ideas image of a successful person is told to be thin and wealthy. Also more women are obsessive with losing weight even when they are not obese; there are many thin women that want to look like the super models and thin celebrities so they engage in eating disorders which lead to severe health issues and even death. (Hubpages) How media influence public opinion As we have discussed above and continue to discuss that media has got a great impact on the society for shaping up the public opinion whether thats a political campaign, an advertisement to make you fat, broadcasting successful characters or a terrorist attack in every situation media is trying to influence. Wilton Sekzer in a movie states: I was travelling in a subway there comes a point where the wheels of the subway screech loudly, there the towers of the World Trade Centre were in perfect symmetry so I didnt know that which one is my sons building, I was thinking that cannot be my sons building because everyone inside that building gonna die, watching TV every 5 minutes they gonna show the falling towers. I am watching your news cast. How many times you gonna show got damn towers falling down, dont you have any respect for those, who have got family and friends inside there. (Why we fight, 2005) Now if we have just have a look on the above discussed example that after 9/11 the US media was trying to shape up the public opinion in a way of creating hater in the minds of populous for the Al-Qaeda and Osama bin Laden. This shaped up the public opinion for war against terrorism and the same public opinion helped the US government for the war against Iraq. This shows that media has great power which has changed the public opinion of 80% of the Americans. Advertisements for Political Parties by Media If we just have a look on the advertisements of Pakistani political parties during the political campaigns, all of the parties whether that was in rule or in opposition both will be trying to influence the public opinion in a way that people cast their votes to the ruling party or the one in the opposition, for this purpose they try their level best to count of their best works during their ruling time. On the other hand they try to show in their advertisements that what plans they have got for the next five years. Conclusively they always try to influence the public opinion in a way that change peoples mind to cast their vote to the relative parties. There are number of other ways to influence the public opinion which includes polls and trends especially in political campaigns. The candidates that can pay more for TV and media exposure have more influence on public opinion and thus can receive more votes. This suite up the same example we discussed above about the Tony Blairs contract with Murdoch Corporation to win the elections GOVERNMENT INFLUENCE ON PUBLIC OPINION The influencing works on the agenda setting program which says that the government has to rely on the media organization for influencing the public opinion. The same is the case discussed by the Agenda setting. Agenda Setting The agenda setting theory states that the mass media has got a heavy influence on the audiences by their choices of what to report, how to report and how much worth and space should be for the issue. The salient feature is the ability of mass media to transfer issues of importance from mass media agenda to public agenda. (Brooks, Brian S., et al., 2003) Functions of Agenda Setting The agenda-setting function has multiple components: Media agenda are issues discussed in the media, such as newspapers, television, and radio. Public agenda are issues discussed and personally about members of the public. Policy agenda are issues that policy makers consider important, such as legislators. Corporate agenda are issues that big business and corporations consider important, including corporations. These four agendas are interrelated. The two basic assumptions underlie most research on agenda-setting are that the press and the media do not reflect reality, they filter and shape it, and the media concentration on a few issues and subjects leads the public to perceive those issues as more important than other issues. (Brooks, Brian S., et al., 2003) Now coming back to our topic of discussion that how governments can influence the public opinion according to the agenda setting theory discussed above there are a two ways for any government to influence the public opinion the one is direct influence and other is indirect influence. Direct Influence Direct influence is a kind of influence in which the government tries to influence through their speeches and press conferences. Speeches: If we just have a look on any of the speeches of the prime ministers, presidents or even the ministers they are actually trying to influence the public opinion that they are trying to influence the people that they are doing good and taking the right decisions they are actually shaping the public opinion but a single statement can set up agenda for the media. Press conferences: Press conference is another important source of influencing the public like we every day see that somebody is conducting a press conference in which the government or non government officials try to tell to the people via media organizations about the ground realities but in some cases to portray the issue favorably they try to use different methods which includes Secrecy: an important tool that governments use to influence or avoid media coverage. Governments release information as part of a general media strategy to influence the media agenda and frame issues favorably (McCloskey, 1990, p. 119). Governments  often attempt to conceal information from other governments and the public. These  state secrets  can include  weapon  designs, military plans,  diplomatic  negotiation  tactics, and secrets obtained illicitly from others (intelligence). Most nations have some form of  Official Secrets Act  (the  Espionage Act  in the  U.S.) and classify material according to the level of protection needed (hence the term classified information). An individual needs a  security clearance  for access and other protection methods, such as keeping documents in a  safe, are stipulated. Few people dispute the desirability of keeping  Critical Nuclear Weapon Design Information  secret, but many believe government secrecy to be excessive and too often employed for political purposes. Many countries have laws that attempt to limit government secrecy, such as the U.S.  Freedom of Information Act  and  sunshine laws. Government officials sometimes  leaking formation they are supposed to keep secret. Secrecy in elections is a growing issue, particularly secrecy of vote counts on computerized vote counting machines. While voting, citizens are acting in a unique sovereign or owner capacity (instead of being a subject of the laws, as is true outside of elections) in selecting their government servants. It is argued that secrecy is impermissible as against the public in the area of elections where the government gets all of its power and taxing authority. In any event, permissible secrecy varies significantly with the context involved. (Bok, 1989) Disinformation Disinformation is the false information that is spread deliberately. It sometimes called Black Propaganda. It can include the distribution or spreading of malicious rumors and fabricated intelligence. In the military agencies there is an extensive use of this technique to hide ones course of action. Disinformation is also helpful in the cases where the government needs to hide some of the details in order to keep the emotions high or to portray the issues favorably. This can be done by manipulation of the audience at the rational level by either discrediting, conflicting or supporting false conclusions. Another technique of concealing facts, or censorship, is also used if the group can affect such control. When channels of information cannot be completely closed, they can be rendered useless by filling them with disinformation, effectively lowering their signal-to-noise ratio and discrediting the opposition by association with a lot of easily-disproved false claims. To further understand the concept of disinformation can be clarified by the example that America has faced very high life losses in war against terrorism so government to avoid any opposition of war, the government officials will tell there is a high rate of death rate for enemy and no or very less soldiers have lost their lives. This is actually providing the people with emotional support that America is quite successful in war against terrorism and people will not oppose the war. In 1957 the  CIA  knew about the  Mayak accident  but the information was not released publicly because of the reluctance of the CIA to highlight a nuclear accident in the USSR, that could cause concern among people living near nuclear facilities in the USA. (Makhijani, 2008) Now this shows that governments provide sometimes wrong information to the media so that media cannot shape the issue as they want and create a distrust in the minds of the people but they try to shape up the content as they want, this is another way of influencing the people via shaping up the content in a way as government wants. Denial of access of information: Its an important technique to manage media coverage. Officials release only that information they want to be released. For instance, in 1983 when the Reagan Administration ordered troops to the Caribbean island of Grenada, the Pentagon refused to take reporters along (Purvis, 2001, p. 243). Similarly, the Bush administration and the Pentagon restricted and carefully controlled information and media access during the 1991 Gulf war, in sharp contrast to the freedom allowed the press and the coverage of Vietnam War. Woodward (1996) revealed that the restriction list was two-pages long and included a number of restrictions on information and travel (p. 174). Now adding up to the above discussion that the media shapes up the public opinion but sometimes Governments also have to use different strategies to shape up the matter as they want rather than allowing the media to shape up the matter according to themselves. Thats why governmental officials have got media handling strategies. Indirect influence Now coming towards the indirect influence as this is conducted through the media organizations actually the government sets up the agenda for the media organizations to discuss, to broadcast and to influence the public opinion. There are two ways of indirect influence which includes: Advertisements Talk shows Advertisements: Advertising is a form of communication intended to persuade its viewers, readers or listeners to take some action. It usually includes the name of a product or service and how that product or service could benefit the consumer, to persuade potential customers to purchase or to consume that particular brand. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries. Commercial advertisers often seek to generate increased consumption of their products or services through branding, which involves the repetition of an image or product name in an effort to associate related qualities with the brand in the minds of consumers. Different types of media can be used to deliver these messages, including traditional media such as newspapers, magazines, television, radio, billboards or direct mail. Advertising may be placed by an advertising agency on behalf of a company or other organization. Organizations that spend money on advertising promoting items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may rely on free modes of persuasion, such as a public service announcement. (Oxford Journals) Public Service announcements: An advertisement broadcast on radio or television, for the public interest. They are to modify public attitudes by raising awareness about specific issues. The most common topics of PSAs are health, safety. Such advertising is generally produced and distributed on a cooperative basis by governmental agencies or nonprofit organizations acting in concert with private advertising and mass media companies. In most cases, the nonprofit provides the programming that is to be advertised, while the participating advertising agency and media companies provide creative services, media planning, and dissemination services on a pro bono basis. Some television shows featuring very special episodes made PSAs after the episodes. For example, Conrad Bain of Different Strokes spoke two PSAs after the episodes dealing with child sexual abuse and hitchhiking Now days we every day watch tv and read newspaper there are lot of advertisements from government or government institutions side which give us a message or information regarding some of the issues. For example child sexual abuse is very much high in Pakistan so there is a repetitive message via different media organizations that Dont let your child to be alone with a A very much common ad we use to see in the newspaper or TV that is from the FBR (federal board of revenue) which says that Tax is your liability you have to pay it All these kinds of ads and public service announcements are for the purpose of making the people get aware and shaping up the public opinion in a way that people starts doing the things that what government says. Talk Show A talk show is a television or radio program where one person (or group of people) will discuss various topics put forth by a talk show host. Sometimes, talk shows feature a panel of guests, usually consisting of a group of people who are learned or who have great experience in relation to whatever issue is being discussed on the show for that episode. Other times, a single guest discusses their work or area of expertise with a host or co-hosts. A call-in show takes live phone calls from callers listening at home, in their cars, etc. (wikipedia, 2009). Now to understand that how we indirectly get influence through talk shows. As we have discussed above the speeches or the press conferences as a direct source of influencing the people. Now just for a minute if we think that there is a statement by any of the government official that Pakistan is giving access to Black Water to nuclear weapon. This opens up the agenda for public and the media. Now media organizations start inviting the government officials to the talk shows and discuss the circumstances that Why Pakistan is giving access. What will they do with Pakistans nuclear weapons and lot of questions will be raised. The answers of these questions will be actually to influence the public opinion that whatever Pakistan is doing is in the large interest of the public and so on. This is how the government official indirectly influences the public opinion. In the same way the agenda can be raised up by the public or media. Again the government officials have to influence the public opinion in order to continue the government. Statements That Changed Up the Public Opinion Jan 17, 1961 President Dwight Eisenhowers stated: My fellow Americans this evening I come to you with a message of leave taking and to share few final thoughts with you my country men, we have been compelled to create a permanent arm industry of vast proportion. Three and a half million men and women are directly engaged in defense establishment. The total influence economic, political and even spiritual is felt in every city, every state house and every office of the follower government. We have recognized the imperative need for this development, yet we must not fail to comprehend its grave implications in councils of government we must guard against the acquisition of unwanted influence whether sort or unsort by the military industrial complex the potential for the disastrous rise of misplace power exists and will persists . (Jarecki, 2005) Iraq is a supporter of terrorist groups, inc Liberation Front, and Hamas (Why we fight) Iraq is paying $25, 000 per suicide bombing (Why we fight) CONCLUSION Now the governments heavily influence the public which has been demonstrated by different statements which shows that America brought Saddam Hussain to conquer Kuwait and after that they have used different statements against Saddam Hussain and his country and media developed an agenda upon those statements which changed the public opinion and America has to attack on Iraq. The concept is that government is the supreme power of the country and can shape up the incident as they want whether in the positive way or a negative one. We have also seen that governments keep some of the issues hidden from the public but all of these issues are intentionally kept hidden to avoid the opposition of the decision. All the above study has crystallized the topic Government Influence on Public Opinion that its true that governments do influences sometimes directly and sometimes indirectly.

The Bible version controversy :: essays research papers

A controversy of immense silliness has recently broken out among Evangelicals regarding the validity of modern, conservative translations of the Bible like the New American Standard, the New International, and the New King James. The controversy was ignited by a book written by Gail Riplinger entitled New Age Bible Versions. The only thing sillier than the controversy is the book that sparked it. Remember the old joke? -- "If the King James Version was good enough for the Apostle Paul, then it's good enough for me!" Well, Riplinger tries to convert the joke into gospel. A Ridiculous Thesis Her thesis is that the King James Version is the one and only pure translation (in any language!) and that all the new translations that have flooded the market in recent years (including the most conservative) are part of a Satanic, New Age conspiracy to undermine the deity of Jesus and the credibility of God's Word. The book is mean-spirited and vicious in its attacks upon the godly evangelical scholars who labored so hard to produce the modern versions, not to undermine the Word, but to make it more understandable to the average reader. Unfortunately the book has spawned an army of Riplinger disciples who feel it is their god-ordained duty to go forth and purify the Church by demanding the exclusive use of the King James Version. Picking up on their mentor's divisive spirit, they are labeling as heretics all fellow Christians and Christian leaders who prefer to use some version other than the King James. To illustrate how insane this silliness has become, consider a recent article that appeared in the newsletter of one of Riplinger's most enthusiastic supporters, a prophecy teacher by the name of Texe Marrs. Calling the new conservative translations "unholy" and "grotesque," he proceeded to condemn four leading prophecy teachers because they refused to endorse Riplinger's book and join with him in certifying the King James Version as the only reliable translation. The four he condemned as "misguided leaders" and "false witnesses" were Dave Hunt, Peter LaLonde, Arno Froese, and John Ankerberg. Two of these, Hunt and Ankerberg, happen to be among the leading defenders of the Christian faith today! Even more incredible is the fact that all four men use the King James Version in their preaching and teaching -- and Marrs knows that they do! Still, they must be condemned as heretics because they refuse to denounce the "Satanic, New Age" versions.

Events Leading to American independence :: American History, The Coercive Acts

Coercive Acts/Intolerable Acts (1774)They were harsh actions that were made to keep the colonists in check. The Coercive Acts did not make the colonists very happy. The Coercive Acts included: closing Boston Harbor and they made them pay for the tea that they dumped in the harbor. They also reminded them of the quartering act which forced colonists to give British soldiers a home and a hot meal when they wanted. The last action they did was removed all town meetings they have. These actions made the colonists turn against Britain even more.Continental Congress (1774)They first met in Philadelphia. They had 56 delegates for the continental congress. Every colony besides Georgia sent delegates. They discussed how to get a good militia. They discussed what to boycott and what was going to be in the Statement of Grievances. They did not know that there would be a Second Continental Congress. Second Continental Congress (1775)They held their first meeting on May 10, 1775. All 13 colonies sent delegates to the Second Continental Congress. They authorized the printing of money. The Second Continental Congress set up the very first post office. The Continental Congress created the continental army which helped make the colonies win. The Continental Congress was a key part of the war that was to come.The Boston Massacre (1770)The redcoats over reacted when the colonists were throwing snowballs and other harmless items. The Colonists were taunting the redcoats. The redcoats thought that a riot was starting. Paul Revere, being a silver smith used this to his advantage. He engraved the image of the Boston massacre into silver and used that as propaganda. They used this to gain support of the colonists. There were 8 killed colonists.Taxes to Pay for War Debt (1764) Britain first decided that they wanted to help the colonists and pay for the war that was between them and the French. They won the French and Indian War. After the war Britain decided to raise the taxes by a lot . This was one of the many catalysts of the Declaring Independence from Britain. This made even more people join the side with the colonists because of the tax raises. They all wanted the taxes repealed. So they boycotted buying all foods that had a big tax on them. They even boycotted some of the very simple everyday life foods that you must have. They added many other taxes for Tea that was raised in tax by double.

Web Resources for Grief :: essays research papers

Websites on Issues Relating To Death & Dying   Ã‚  Ã‚  Ã‚  Ã‚  The web can be as useful or meaningless as you want it to be. I have found it to be a wealth of resources when it comes to needing information on anything. I guess part of that depends on whether or not a person can decipher between sites that are credible, and sites that are not. I have compiled ten sites that I have either known about through my personal experience as an active member in the death care industry, or through using simple search engine words to obtain sites that would pique my interest. In each web site description, I will mention what words I used in the search engine, if needed. I really didn’t know what to use for search words other than the very common words death, dying, and bereavement. I finally got to where I would go to websites that I didn’t particularly care for, but had found links to the ones I did like and find interesting and useful. I finally got a little bit more creative while browsing through the sites, giving me different ideas on different key words to use to give me variety in my search. I used AOL (who has keywords) and Google. http://www.funeralnet.com/ This is a web site I have known about through general knowledge because of my experience in funeral service. It is very informative and educative in the fields of death. It was last updated in 2002.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.adec.org/  Ã‚  Ã‚  Ã‚  Ã‚  ADEC, The association for Death Education and Counseling is a site that has information for the consumer to information to the professional. They offer the Certificate in Thanatology, for grief counselors. I found this site as a link at funeralnet.com, under Grief Resources link.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.ksfda.org  Ã‚  Ã‚  Ã‚  Ã‚  The Kansas Funeral Directors and Embalmer’s Association is a website familiar to me. It has several general information areas for the professional as well as the general public.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.accesskansas.org/ksbma   Ã‚  Ã‚  Ã‚  Ã‚  The Kansas State Board of Mortuary Arts. Another website I know very well. This site has all the state laws that govern funeral directors, embalmers, care and disposal of the deceased, and any other K.S.A. that might be applicable to this subject. There is also licensing information on every individual and every funeral home in the state. There is also a section for the general public, a Q and A of sorts as well. http://www.soros.org/death/ This is the Project on Death in America website.

Greek Mythology and Medea Essay

Medea – Protagonist of the play, Medea’s homeland is Colchis, an island in the Black Sea, which the Greeks considered the edge of the earth–a territory of barbarians. A sorceress and a princess, she used her powers and influence to help Jason secure the Golden Fleece; then, having fallen in love with him, she fled her country and family to live with Jason in Iolcus, his own home. During the escape across the Mediterranean, she killed her brother and dumped him overboard, so that her pursuers would have to slow down and bury him. While in Iolcus, she again used her devilish cleverness to manipulate the daughters of the local king and rival, Pelias, into murdering their own father. Exiled as murderers, Jason and Medea settled in Corinth, the setting of Euripides’ play, where they established a family of two children and gained a favorable reputation. All this precedes the action of the play, which opens with Jason having divorced Medea and taken up with a new family. The play charts Medea’s emotional transformation, a progression from suicidal despair to sadistic fury. She eventually avenges Jason’s betrayal with a series of murders, concluding with the deaths of her own children. Famously, the pleasure of watching Jason suffer their loss outweighed her own remorse at killing them. Jason – Jason can be considered the play’s villain, though his evil stems more from weakness than strength. A former adventurer, he abandons his wife, Medea, in order to marry Glauce, the beautiful young daughter of Creon, King of Corinth. Hoping to advance his station through this second marriage, he only fuels Medea to a revenge that includes the deaths of his new bride, her father, and his children. Jason’s tactless self-interest and whiny rationalizations of his own actions make him a weak, unsympathetic character. Children – The offspring of Jason and Medea, the children are presented as naive and oblivious to the intrigue that surrounds them. Medea uses them as pawns in the murder of Glauce and Creon, and then kills them in the play’s culminating horror. Their innocent deaths provide the greatest element of pathos–the tragic emotion of pity–in the play. Chorus – Composed of the women of Corinth, the chorus chiefly serves as a commentator to the action, although it occasionally engages directly in the dialogue. The chorus members fully sympathize with Medea’s plight, excepting her eventual decision to murder her own children. Creon – The King of Corinth, Creon banishes Medea from the city. Although a minor character, Creon’s suicidal embrace of his dying daughter provides one of the play’s most dramatic moments, and his sentence against Medea lends an urgency to her plans for revenge. Glauce – Daughter of Creon, Glauce is the young, beautiful princess for whom Jason abandons Medea. Her acceptance of the poisoned coronet and dress as â€Å"gifts† leads to the first murder of the play. Although she never utters a word, Glauce’s presence is constantly felt as an object of Medea’s jealousy. (Glauce is also referred to as Creusa. ) Aegeus – The King of Athens, Aegeus passes through Corinth after having visited the Oracle at Delphi, where he sought a cure for his sterility. Medea offers him some fertility-inducing drugs in exchange for sanctuary in Athens. His appearance marks a turning point in the play, for Medea moves from being a passive victim to an aggressor after she secures his promise of sanctuary. Messenger – The messenger appears only once in the play–he relates in gruesome, vivid detail the death scenes of Glauce and Creon, which occur offstage. Nurse – Caretaker of the house, the nurse of the children serves as Medea’s confidant. Her presence is mainly felt in the play’s opening lament and in a few speeches addressing diverse subjects not entirely related to the action of the play. Tutor – A very minor character, the tutor of the children mainly acts as a messenger, as well as the person responsible for shuffling the children around from place to place